EA and the Games Factory | 6 – 8 New IP’s In Production

Sep 6 • NewsNo Comments

EA has promised that they’re working Willy Wonka-esque on brand new IP’s for the next generation. Talking to MCV, EA Games’ chief Patrick Soderlund confirmed that the games giant is working on six to eight completely new IP’s, also noting that work on Mirror’s Edge 2 and Star Wars Battlefront proves that EA is ready to take risks.

“We are working on a new Mirror’s Edge game, and although that’s not a new IP, it is a revival done in a new way. We are developing Star Wars Battlefront, which to us is a new IP, even though it isn’t technically. We have six to eight completely new IPs in the works. The day we stop making new IP is when we go onto life support. We need to incubate new ideas and push creative boundaries.”

With such a positive attitude to creating new ideas, then it appears that EA won’t just follow in the footsteps of yearly franchise releases – though that shows no signs of stopping with FIFA and Need for Speed still being wrung out each year.

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